Marketing Director Jobs

JC DECAUX SINGAPORE PTE LTD

Job Brief

We have a vacancy of Marketing Director in our company, JC DECAUX SINGAPORE PTE LTD. This vacancy is based in Singapore Singapore. Please go through the job detail mentioned below.

Position Title: Marketing Director
Company: JC DECAUX SINGAPORE PTE LTD
Work Type: Full Time
City of work: Singapore Singapore
Salary:
URL Expiry: 2022-11-22
Posted on: https://sg.jobsoffices.com

Job Detail

Key Duties And Responsibilities

Big Picture

  • Oversee the development and implementation of marketing strategies, and with guiding the team that executes them
  • Work with business teams, including sales and business development to develop successful strategies and campaigns that attract new customers and keep current clients
  • Collaborate with senior management team to make high-level decisions regarding marketing budget and the direction of the company

Leadership and Teamwork

  • Work closely with business teams especially Sales and Business Development in the Singapore office as well as Group’s Marketing team in HQ Paris
  • Provide key support to company’s digital transformation strategy
  • Supervise a marketing team, including hiring, training, workloads, schedules and deadlines
  • Establish and drive continual process improvements and implement best practices to manage projects efficiently

Data

  • Identify trends and insights and optimize spend and revenue performance based on the insights
  • Evaluating campaign research, market conditions and competitive data to maintain competitive edge and to devise strategies to meet company’s target objectives
  • Set up dashboards and develop models for data presentation to head of departments and suggest recommendations for business performance improvement
  • Work closely with in-house teams at Data Corp in Paris HQ as well as external vendors on data platforms and solutions to educate and drive a data-led media strategy to advertisers and their agencies

Communications

  • Develop brand strategy, including setting, refining and communicating of value proposition
  • Develop and execute all public relations communications for internal and external stakeholders and media actions on all channels, including offline, online and social media
  • Oversee the operation of a company’s website or email marketing program and provide analytics reviews
  • Develop and maintain effective relationships with trade reporters, editors and external vendors

Experience, Qualifications and Requirements: –

  • A good Bachelor’s degree in communications, journalism, marketing or business related field
  • Minimum of 10 years’ experience in marketing communications, preferably in the advertising and media industry
  • Minimum of 5 years’ experience managing a marketing communications team and in ecommerce, SEO, Email and social media marketing
  • Strong understanding of current online marketing concepts, strategy and best practice
  • A data-driven mindset with good experience working with complex data environments and analytics platforms
  • Experienced and successful in building, coaching, and motivating high performing team
  • Creative and critical thinking skills
  • Confident, enthusiastic and a talent in story telling
  • Excellent communicator with ability to present, influence and persuade across all levels of the organization
  • Pleasant disposition with excellent interpersonal skills

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